Dutch Open

The Dutch Open is an internationally known sports competition held annually in the Netherlands. Nowadays known as the KLM open. The tournament is part of the DP World Tour and is played annually at The International in Amsterdam.

In 2023, TIG Sports & Events asked us to apply our expertise in styling the event.

About this project
Who

TIG Sports & Events

What

Golf tournament

Where

Dutch Open

When

2023

Watching golf matches in style

The request was clear: a vibrant networking spot where you can not only follow the games, but also have drinks and network with friends and acquaintances in a cozy atmosphere. Such a place where you don’t want to leave and where you really get the feeling of FOMO if you haven’t been there.

Dutch Open Rendering

At the Dutch Open, we used 3D drawings to plan the experience and set-up of the event in detail. Reasoning about these 3D drawings was essential: it allowed us to combine spatial insight with practical considerations, such as how visitors move through the venue, where best to place networking lounges and drinks areas, and how different parts of the event fit together.

Our concepts

Discover our unique concepts in our lookbook.

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